Derby Academy, now in its third century of educational leadership, continues to be inspired by the forward-thinking vision of Sarah Derby–a school that improces “both mind and heart”. Derby students, from Pre-K through 8^th grade, face new intellectual challenges with joyful curiosity. Talented teachers and innovative curriculum foster learning by doing. Their welcoming community builds character and confidence, graduating students who are well-prepared to lead with mind and heart. Our team embraced Derby’s story by creating a crisp and cohesive verbal and visual narrative carried through their identity, viewbook and brand guidelines.