Brewster Academy

Brewster Academy is an independent boarding high school in New Hampshire, comprised of 365 students from two dozen states and over 20 countries–a diverse and dynamic mix of learners and thinkers who value individual differences, work together, and challenge and support each other.

Our focus was to create recruitment materials that would reinforce the Brewster Academy brand, communicate the School’s mission to prepare diverse thinkers for lives of purpose, and attract an audience of prospective families. We created an immersive experience, visually and verbally, that captures Brewster’s distinctive culture, personality, and energy.

The new admissions system is anchored by the New Student Viewbook, a dynamic and modular 12-page piece designed to immerse prospective students and families into the Brewster experience. The viewbook conveys Brewster’s unique approach to team-based learning, student-centered development, and global education, using compelling storytelling, student-driven narratives, and high-impact visuals. It features customizable inserts tailored to individual family interests, ensuring a personalized admissions journey.

Our brand narrative is simple, and uncluttered, yet sophisticated and vibrant. The copy and design underscore Brewster’s values and innovative approach to teaching and learning. We enhanced the visual content by using dynamic, expressive photography interspersed with graphic ribbons of fun facts to reflect the joyful, diverse and collaborative nature of a Brewster education.