the future of belonging
HOPe had never run a capital campaign before. For their $12 million debut, they needed more than a fundraising push — they needed a movement.
As HOPe’s long-standing creative partner, we knew exactly what made them unlike anything else in the disability services space. The campaign name, The Future of Belonging, grew directly from the brand foundation we’d built together — rooted in HOPe’s guiding ethos, See What Belonging Can Do. The campaign had to show donors what happens when you invest in that promise.
Custom photography put HOPe’s members front and center — not as subjects of pity, but as the vibrant, capable people they are. The circular motif from the logo wove through every touchpoint as a symbol of community and connection. And the creative system scaled across a donor brochure, website, signage, video, and brand guidelines — all built to carry the same emotional punch from first impression through to the ask.
A modern logo for a museum’s sesesquicentennial
An exceptional milestone. A remarkable achievement. A force for the future as Mount Holyoke College Art Museum (MHCAM) prepares to celebrate its 150th anniversary. Our logo addresses three key challenges: harmonizing yet distinguishing the design with the Museum’s current logo, honoring the history of MHCAM and visually propelling the Museum forward to capture excitement, confidence, and vision for the future.
The Arc with Advocates for Autism of Massachusetts
The Arc of Massachusetts (The Arc) enjoys a partnership with the Advocates for Autism of Massachusetts (AFAM) and needed a visual voice to symbolize this significant alliance. The goal was to create a unique identifier to showcase this relationship while ensuring the design aligns with The Arc’s branding standards. Moving forward, the logo will serve as a common visual element and cornerstone for all of The Arc’s powerful efforts in autism advocacy.
AFAM has been a strong public voice and a powerhouse of legislative change. Established in 2004, AFAM’s membership includes leading autism advocacy or service organizations in Massachusetts. AFAM’s history is tightly linked with The Arc of Massachusetts, operating as its dedicated division to mobilize and advocate for individuals with autism, their families, and professionals who provide essential supports and services.
Brewster Academy
Mount Holyoke College Art Museum
Agile Mind
Brewster Academy
Brewster Academy is an independent boarding high school in New Hampshire, comprised of 365 students from two dozen states and over 20 countries–a diverse and dynamic mix of learners and thinkers who value individual differences, work together, and challenge and support each other.
Our focus was to create recruitment materials that would reinforce the Brewster Academy brand, communicate the School’s mission to prepare diverse thinkers for lives of purpose, and attract an audience of prospective families. We created an immersive experience, visually and verbally, that captures Brewster’s distinctive culture, personality, and energy.
The new admissions system is anchored by the New Student Viewbook, a dynamic and modular 12-page piece designed to immerse prospective students and families into the Brewster experience. The viewbook conveys Brewster’s unique approach to team-based learning, student-centered development, and global education, using compelling storytelling, student-driven narratives, and high-impact visuals. It features customizable inserts tailored to individual family interests, ensuring a personalized admissions journey.
Our brand narrative is simple, and uncluttered, yet sophisticated and vibrant. The copy and design underscore Brewster’s values and innovative approach to teaching and learning. We enhanced the visual content by using dynamic, expressive photography interspersed with graphic ribbons of fun facts to reflect the joyful, diverse and collaborative nature of a Brewster education.
House of Possibilities
House of Possibilities (HOPe) provides individuals with disabilities and their families with a life-changing path to greater independence. AMN collaborated with HOPe’s leadership team to better express thier mission, vision and values. Anchored by the tagline we developed, See What Belonging Can Do, we created a suite of colorful brand-driven posters and icons commensurate with the joy, energy and hope inherent in the House of Possibilities.
House of Possibilities
House of Possibilities (HOPe) provides individuals with disabilities and their families with a life-changing path to greater independence. AMN collaborated with HOPe’s leadership team to extend their brand and narrative to a vision brochure targeted to potential donors. To introduce their retail presence, we developed the name and brand for HOPe Unlimited, a social enterprise supporting individuals with disabilities. The store serves to underscore HOPe’s mission, sell curated product developed by artisans and entrepreneurs with disabilities and promote employment opportunities for the disabled.
Museum of Science
Gritty, messy, confidently curious, fun, smart, approachable and contemporary-these words capture the tone of our design for the Museum of Science’s look book. We designed a visually rich, inspiring and unexpected brochure about the Museum that aspires to elicit wonder, curiosity, engagement and investment from a myriad of audiences. Our objective was to elevate the narrative of the Museum to show its depth, magic and rigor and develop a visual narrative which reclaims the Museum as a place that pushes boundaries, shapes the future and allows us to imagine a better world.
This look book won first place in the Institutional Category of the American Alliance of Museums Design Competitions as well as first place in the Annual Fund, Capital Campaign & Other Development Materials category at the New England Museum Association Annual Publications Award Competition.